#SBS Small Business Sunday

#SBS is one of the leading small business networks in the UK with 4,500 members.

Each week, Theo Paphitis welcomes 6 small businesses who tweet, comment or post an image to @TheoPaphitis describing their businesses to the #SBS community. #SBS now runs on X, Instagram and LinkedIn.

#SBS x Lifestyle Giftcard

Big news! We’ve teamed up with team at Lifestyle to launch the brand-new #SBS Gift Card – powered by purpose and packed with small-business brilliance.

Theo-logy

Theo says, “I admire people who have passion and energy. If you cannot bore your friends to death about your own small business then something is seriously wrong. I was struck by the number of business owners on Twitter (now X) who wanted to tell me about their new products and services. Small Business Sunday was born so that people have a specific time slot to post and pitch their ‘sell’ directly to me. #SBS, marking its 15th anniversary in 2025, now runs on X, Instagram and LinkedIn and I am constantly blown away by the depth and quality of the entrants.”

Meet the #SBS Winners 🏆

Recent #SBS Winners!

Philippa Whiteside Ceramics

Primary Coding League

Rose & Thistle Social Ltd

Turning Service Providers into indsutry leaders who stand out sell more and become impossible to ignore on social media.

https://www.instagram.com/roseandthistlesocial, https://www.linkedin.com/in/abigailmills97/

The Print Bug

Aimee Ford Ltd

The Paper Flower Boutique

Forever in bloom - handcrafted paper flowers

https://Instagram.com/thepaperflowerboutique

#SBS Monthly Winner!

This #SBS winner has organised adventures with purpose, check out some of their summer highlights here…

This summer, Guided Outdoor Adventures partnered with River Manchester to deliver a charity event supporting domestic abuse survivors, using the outdoors to create safe and empowering spaces.

The team also secured their first corporate client – Lancashire Cricket Club – who will join a guided Peak District adventure in September. In addition, they have launched new cycling tours in the Cotswolds and introduced their first dog-friendly walks, opening up experiences to even more people (and pets!).

As a growing community, Guided Outdoor Adventures continues to deliver everything from free events to paid guided experiences, always aiming to create inclusive, welcoming spaces that support wellbeing.

Julia Hartley, Founder of Guided Outdoor Adventures, said: “Being part of the #SBS community has truly helped us stand out from the crowd and given us the confidence to keep expanding what we do. We’re excited about what’s ahead and can’t wait to share more news as our journey continues!“

It's almost Small Business Sunday!

Perfect time to come up with a Tweet or post for Instagram or LinkedIn about your business.

Find a previous #SBS Winner

Or explore the full directory of #SBS Winners and search by category, date, social media handle & more…

How to participate

Follow

Follow @theopaphitis on Twitter, Instagram or LinkedIn.

@theopaphitis

Prepare

X (formerly Twitter): On a Sunday between 5-7.30pm, tweet about your business in 280 characters or less, directed to @theopaphitis, adding the hashtag #SBS.

Instagram & LinkedIn: Post an image describing your business or comment under @theopaphitis weekly #SBS is open post, between 5-7:30pm every Sunday, whilst tagging @theopaphitis and using the hashtag #SBS.

Look out for a Re-Tweet or Re-Post!

Every Monday night at 8pm, Theo reviews and chooses his favourite lucky six who are then re-tweeted or re-posted.

As he has around 500k followers on his X, 50k+ followers on Instagram and almost 300k on LinkedIn this provides a massive boost to the chosen lucky businesses!