In the grand scheme of things you might think it’s a bit silly to trademark StickEm, I mean “we’re” a one-woman band working from a small home office, smack bang in the middle of a big ol’ council estate. There’s nothing wrong with living here, but it doesn’t scream “quick protect your brand – people are out to steal it” vibes now does it?
But if there’s one piece of advice I live by it’s “I’d rather regret doing it than always be wishing I had” Plus with the sheer amount of sod’s law running around my life it would only be a matter of time before someone trademarked it out of spite then I’d be running around like a furious headless chicken as I’d have to change absolutely everything!
So that leads me to you : Have you protected your empire yet?